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Middle and high school students are more apt to try electronic cigarettes after viewing ads, according to a new study. While television advertising for traditional cigarettes was banned in the U.S. in 1971 by the federal government, there are no such regulations on e-cigarette advertising. Between 2011 and 2014, estimated spending on e-cigarette advertising increased from $6.4 million to $115 million, researchers said. Jidong Huang, senior research scientist at the UIC Institute for Health Research and Policy, is currently conducting research on e-cigarette advertising funded by the National Cancer Institute and can comment.